Case — Recruitment
Compliance Talent
Specialist in compliance recruitment.
About Compliance Talent
Compliance Talent specialises in recruiting compliance professionals for financial institutions, insurers and business service providers.
www.linkedin.com/company/compliance-talent- Service
- Managed Outreach
- Market
- Netherlands
- Focus
- DMU + Email Outreach + MQL
The challenge
Compliance is a niche in which the decision-maker — often the CFO, risk manager or HR director — rarely searches actively but does have an acute need as soon as a vacancy arises. Those moments are hard to time yourself.
Our approach
For each organisation we mapped out the decision-maker for compliance hiring and built an ongoing campaign that stays visible before the vacancy even arises.
- Selection based on regulated sectors with a structural compliance need.
- Messaging built around risk control and continuity, not a recruitment pitch.
- Only organisations with a current or upcoming need were handed over as MQLs.
- 1Target market
- 2DMU selection
- 3Data enrichment
- 4Messaging strategy
- 5Email outreach
- 6Response analysis
- 7MQL qualification
- 8Direct handover
The campaign in two numbers.
Average open rate
The campaigns consistently reached the right inbox and target audience.
MQL rate
A relevant share of the target audience developed demonstrable commercial interest.
The MQL rate is calculated over the same denominator in all cases: the number of DMU contacts approached within the campaign.
But percentages aren't why you hire Vikingleads.
The goal is not to send as many emails as possible. The goal is to get your sales team into conversations with companies that have genuine interest.
Timing
Present before the demand
The relationship is established at the moment the need arises.
Focus
Directly with the risk decision-maker
Conversations start with the CFO, risk or HR management.
Continuity
Continuous market position
The niche is worked structurally instead of vacancy by vacancy.
Before Vikingleads
- Manually searching for prospects
- Inconsistent outreach
- Limited DMU insight
- Cold sales conversations
- Sales time goes into searching
With Vikingleads
- Target market sharply defined
- Right DMU identified
- Continuous outreach
- Interest detected
- MQL delivered directly
- Sales focuses on conversations
The added value
Timing
Present before the demand
The relationship is established at the moment the need arises.
Focus
Directly with the risk decision-maker
Conversations start with the CFO, risk or HR management.
Continuity
Continuous market position
The niche is worked structurally instead of vacancy by vacancy.
Why Compliance Talent chooses Vikingleads
Niche expertise
The selection matches organisations with a genuine compliance function.
No wasted conversations
Only concrete needs make it through qualification.
It keeps running
The campaign doesn't stop when placement pressure is high.
How the collaboration grew
- 01
It started with financial institutions with a regulated core.
- 02
The first campaigns showed which decision-makers responded fastest.
- 03
The target audience was broadened to insurers and business services.
- 04
Outbound became the steady engine behind new assignments.
From cold market to warm interest.
Vikingleads delivers targeting, DMU data, outreach and initial interest. This means Compliance Talent has a structural presence at organisations before the vacancy even arises.
Avg. open rate
MQL rate
Want campaign results like Compliance Talent?
Compliance Talent achieved 70,4%% average opens and 12,1%% MQLs through a tailor-made outbound campaign. Discover what Vikingleads can do for your recruitment-market.
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